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Why Open To Work Social Showed Up in 3,500+ Searches This Week
And why that matters for your job search, your hiring strategy, and your personal brand. Last week, our Open To Work Social LinkedIn page appeared in 3,530 search results — a 10.2% jump in just seven days. That stat is exciting, sure. But the reason behind it is much more interesting: 👉 LinkedIn has built a massive “Open to Work” ecosystem to fuel its business model. 👉 We’ve built an entirely separate platform around the same phrase — but with a totally different purpose.
Nov 25, 20258 min read


We Don’t Need Faster Horses — We Need Better Stories
Rethinking the Resume System in the Age of Algorithms I recently had a conversation with a human resources professional that perfectly captured what’s wrong with the modern hiring process. She told me her HR department serves over 1,200 employees and processes around 4,000 resumes every time they try to fill a single job vacancy. You could hear the fatigue in her voice. She said, “We need a faster way to sort through all those resumes. Our algorithms just can’t keep up.” At f
Nov 8, 20253 min read


Beyond LinkedIn: The Story-First Revolution in Hiring
Why ElevenLabs’ Non-Traditional Hiring Strategy Proves What We’ve Been Saying All Along at Open To Work Social When Business Insider published its recent piece about ElevenLabs CEO Mati Staniszewski, I’ll admit — I stopped scrolling. Not because of the company’s $6.6 billion valuation. Not because of its AI breakthroughs. But because of one sentence. “We’re very against traditional hiring… we found some of our best talent by ignoring LinkedIn.” There it was — the quiet truth
Nov 6, 20256 min read


Personal Branding Isn’t Optional Anymore — It’s the New Resume
Why Job Seekers Need to Think Like Storytellers (and How Open To Work Social Makes It Free) If you’ve been job hunting lately, you’ve probably heard it a hundred times: “You need to build your personal brand.” Recruiters say it. HR specialists repeat it. LinkedIn influencers make entire careers out of it. But here’s the problem — no one tells job seekers where to actually do that. Sure, you can post on LinkedIn. Maybe start a blog. But most platforms weren’t built for you —
Oct 17, 20252 min read


When Was the Last Time LinkedIn Asked to Feature You?
LinkedIn celebrates résumés. We celebrate you. Open To Work Social is redefining what it means to be seen during your job search — one story
Oct 9, 20254 min read
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